Creating a compelling portfolio website is essential for showcasing your work and attracting potential clients. 

Your portfolio needs to tell them who you are, what you do and why you are the person they need to buy from. 

Utilising Showit, our go-to website builder, in combination with Field Digital’s premium templates, can help streamline this process and help you build a professional, personalised online presence, that’s going to convert your clients.

If you’re in the process of elevating your online presence or you’re just starting out, we can help you make a stunning, professional website, and engage your audience. Follow our tips to make sure you’re launched and going in days, not months.

1. Select The Right Template For Your Website Portfolio

Choosing the right template is the foundation of your portfolio website. You want something that not only looks beautiful but also aligns with your industry and brand identity. Field Digital offers a range of Showit templates designed for different types of entrepreneurs.

If you’re a creative entrepreneur or coach, our Beau Octavia template is a modern and elegant option with a minimalist design, customisable sections for services, and testimonials.

For influencers, fashion bloggers, or personal brands, the Cicely Marie template is a luxurious, editorial-style option with 14 premium pages, integrated social media links, and a strategic layout for showcasing content and services. 

2. Customise Your Portfolio Template

Once you’ve selected your template, it’s time to make it your own. With Showit’s easy-to-use, drag-and-drop interface, you can easily update colours, fonts, images, and layouts to align with your branding.

Upload your brand colours, custom fonts, and logo to create a cohesive look across your website, ensure that your content is presented in a way that is easy to navigate and engaging for your audience and make sure you don’t forget about mobile. Showit allows you to customise how your site looks on mobile devices, so make sure you ensure a seamless experience for visitors across all their devices

We built a step-by-step guide on how to update your Field Digital template, to make the process even easier.

3. Develop Engaging Content

A stunning website needs, and deserves good content. Here are three tips for creating engaging content that captures attention and builds trust with your audience:

Share Personal Stories

People connect with authenticity. Whether you’re a coach, a designer, or a founder, share your journey—how you got started, the challenges you overcame, and your mission.

Provide Educational Value

Offer tutorials, industry insights, or guides. If you’re a business coach, you could write about “5 Productivity Hacks for Entrepreneurs.” If you’re in a more creative field, showcase a “Behind-the-Scenes Look at My Creative Process.” Make sure you’re adding value for your audience.

Encourage Audience Interaction

Create blog posts, social media challenges, or newsletters that invite engagement. Ask questions, start conversations, and make your website a hub for community-building. Make your content sharable or actionable.

4. Optimise Your Template for the Best User Experience

A portfolio site should be visually appealing and easy to navigate. Keep your design clean, ensure quick loading times, and include clear CTAs (calls to action) so visitors know where to go next, to convert! Whether it’s to book a call, view your portfolio, or sign up for a newsletter.

5. Launch and Promote Your Website Portfolio

You’re ready to go live! Connect a custom domain to ensure professionalism and build trust with your audience. Don’t forget to share your website on social media, LinkedIn, and email newsletters.

We recommend you regularly update your content to keep visitors engaged.